iCare will adopt a competitive remuneration policy to attract and retain skilled labour to support its efforts to develop quality software for its market. The implementation of this strategy will involve multiple promotional tools, including “internet marketing, direct selling, public relations, strategic alliances, advertising, and personal selling” 5. This will generate referrals that will boost sales. The company’s focus will be on quality, user-friendliness, and customer needs.
A content marketing strategy will be used to create brand awareness and differentiate iCare products from those of its competitors 4. ICare solutions will develop software for the three market segments with a key focus on software features of ease of use, scalability, and cost-effectiveness. The demand for cost-effective and scalable software solutions to manage data is high. On average, licenses cost about $15,000 while maintenance costs can reach $1,500 monthly 3. However, quality programs are costly in terms of licensing fees and maintenance costs. Many programs are available for collecting, analysing, and reporting the data. The LTC software market has three segments, namely, users of high-quality software, users of the software with limited functionality, and nonusers. Over 18,000 providers paid through the Medicare and Medicaid programmes are in operation in the US 2. Currently, private and public LTC providers handle large volumes of data to facilitate government reimbursement, medication usage, inventory management, accounting, and care transition. The elderly population in the developed world is projected to grow, pushing the demand for long-term care upwards 1. The other members will include the Chief Financial Officer, the R&D director, and the Marketing director. It will also include LTC professionals/consultants and software developers. The management team will consist of the president who will also be the Chief Operating Officer of the company. The firm will also maintain the program infrastructure and provide technical training to clients. It will provide scalable applications for accounting, secure data storage, reimbursement, quality improvement, prescription and medication records, and client medical data management. ICare will offer a range of integrated computing software solutions to small LTC providers. Products/Services/Solutions Offering by the Company
#ICARE SOLUTIONS PDF#
Word, Excel and PDF for greater flexibility.īecause iCare is browser based, with only an internet connection your data can be accessed securely from anywhere such as the patients home for staff working in the community. The system can be easily configured to meet the specific requirements of your organisation to which Information can then be analysed and reported as you require for further data manipulation with standard interfaces to Microsoft All current paper forms such as Referral Forms, can be built using Smart Forms which collates the data allowing quick and simple reporting capabilities.ĭesigned for use as a day-to-day tool to provide rapid access to patient’s clerical and medical details, the main objective of iCare is to increase the staff/patient contact time and to reduce the time spent on administrative duties. iCare is designed to structure and manage all patient clinical information whilst streamliningĪll essential administration duties. Care from SMI is the UK’s leading Palliative Care Patient Information Management Solution, preferred by Hospices and Hospitals alike.
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